Case study
NORTHBANK
A development brand that sells the space, not the spec sheet.
- Client
- NORTHBANK
- Industry
- Property / Development
- Services
- Brand · Web · Creative
- Year
- 2025
Challenge
Northbank had beautiful buildings and marketing that read like planning documents.
Strategy
We repositioned around how the spaces feel to live in, and rebuilt the enquiry journey so sales received context, not just email addresses.
Creative direction
Architectural photography, generous whitespace, one accent colour and typography confident enough to stand alone.
Execution
Brand refresh, a new development site with per-building pages, a qualified enquiry flow and a launch campaign across paid and print.
61%
More qualified enquiries
2.4X
Time on site
38%
Faster sales response
"We came for a website. We left with a growth engine, a clearer story and a team that actually understands numbers."
GOT SOMETHING
GOOD IN MIND?
Let's make it impossible to ignore.