Case study
ATELIER 9
Nine years of archive turned into a living content engine.
- Client
- ATELIER 9
- Industry
- Fashion / Retail
- Services
- Brand · Social · Creative
- Year
- 2025
Challenge
A respected label with a decade of work and almost no consistent presence online.
Strategy
We built an editorial content model: recurring formats, seasonal narratives and a publishing rhythm the small team could actually sustain.
Creative direction
Fabric-led art direction, close-up texture photography and short-form video that felt like the clothes rather than the algorithm.
Execution
Social strategy, monthly calendars, in-studio production days and community management across three channels.
310%
Increase in reach
4.7X
Content output
27%
Lift in repeat purchase
"For the first time our online presence looks like the work we actually make."
GOT SOMETHING
GOOD IN MIND?
Let's make it impossible to ignore.